Archive for December, 2009
7 Steps To Instant Traffic With PPC
Posted by: | CommentsGenerating instant traffic with PPC sounds so inticing, doesn’t it?
Sure – no problem – easy peasy – just set up an ad in Google AdWords, and before you know it, you’ve got a ton of traffic to your website, money pouring into your bank account, and loads of eager buyers knocking at your door….
Um, it doesn’t quite work like that for everyone. But it can work like that for you if you learn the inside strategies of PPC.
Pay Per Click advertising is simple, effective, and it works very welll when you know what you’re doing. I follow a 7 Step Approach to PPC, and I’ve spent the last two hours explaining this approach in detail on this PPC Webinar with Paul Cooley. I’d love to share this with you too….
Here are my 7 Steps to PPC:
#1 – SELECT your keywords.
#2 – STRUCTURE your account.
#3 – SEIZE your prospects’ attention with your ads.
#4 – SEND your prospects to a compelling landing page.
#5 – SETUP your campaigns.
#6 – SELL more by testing and tracking.
#7 – SAVE time and money with my recommended (free) tools.
I have worked with Paul Cooley to create a comprehensive PPC Training Package which follows this step by step PPC approach that suits affiliate marketers and business owners alike. If you’ve ever wanted to start advertising with PPC, but you weren’t sure where to start, this affordable training package is for you.
I have created a comprehensive PPC Training Package based around the questions you have asked here on my blog, via email, and Twitter. I’ve taken a huge amount of information and condensed it down into bite sized chunks. I am sharing it here with you.
What is in PPCMom’s PPC Training Package?
- 2 hour in depth PPC Training Webinar – Brand New Information!
- 7 video tutorials covering each of the above steps in detail
- Detailed Facebook advertising case study phone call & video
- Detailed Landing Page optimization case study & video
- 30 Days access to The Founder’s Circle – Entrepreneurship Training Program with Paul Cooley
You get all of this for only $47 right now…. Learn More About My PPC Training Program By Clicking Here.
This information is exactly what I am doing myself every day. I’ve taken my exact steps and laid them all out in this package for you. The price is ridiculously low because this is my very first product and you’ve gotta start somewhere, right? LOL! So grab your copy, and let me know what you think. I’m confident you will agree it’s worth way more than $47.
Please be sure to ask questions or leave your comments below, via email or Twitter of course!
Thanks, as always, for your ongoing support, feedback, and ideas. I appreciate your time & trust in me!
Thank You!
PS – If you enjoyed our training, we invite you to join us and become an affiliate for this training package! Earn cash while learning PPC!
PPC Campaign Management
Posted by: | CommentsWhen you are just starting out with Pay Per Click advertising, it’s important to keep an eye on your PPC campaign management. Now, I know this can sound a little daunting, but don’t stress. It’s easier than it sounds.
The first and most important thing is your budget. When starting a new campaign, you can spend a lot of money very quickly. I always suggest beginning with a cautious approach until you can see clear profits.
PPC Campaign Management Steps:
- Start Low: Set an overall PPC campaign budget – in Google AdWords, Yahoo, Facebook, and Bing, you can set a campaign budget for each campaign. This is different from your overall account budget, and it is also different from the Pay Per Click bids (what you pay for each click on your ad). I usually set new campaigns to have a $30 per day budget limit, but you can start even lower if you prefer. $10 is fine too.
- Delete Non-Performers: Once your campaign has been running, and you can see clear results, you may choose to pause non-performing keywords, ads, ad-groups. If you choose to create new ads and/or add new keywords, I suggest you stick to your low initial PPC campaign budget. Stick to the initial budget, and keep testing new ads, headlines, images, ad copy, etc. until your campaign is profitable.
- Increase Your Budget to Test: Now that you have eliminated the non-performers, and conducted some initial testing, you can increase your budget a little and see how that goes. I suggest increasing the daily budget to $50 – or something you are comfortable with. If you have done your homework, chances are you will see an increase in profits with an increase in your spending. This doesn’t always work, however. So you are still in the testing phase. Remain conservative until you see consistent profit from your campaign.
- Open The Floodgates: Once you see a consistent profit from this campaign, you can increase the budget even further to maximize your potential profits. I would increase my daily budget to $100 to start with. If that works, and you still see an appropriate increase in profit, you can raise your budget even further. Your campaign budget is directly linked to the number of impressions your ad will receive. If you have a low budget, your ad is not being shown very often at all. This is especially true when advertising on Facebook.
Here is more information related to PPC Campaign Management Tools to help your business.
I hope this helps you see why budgeting is such an important part of PPC campaign management. I’m sure this raises several questions in your mind too!
Please share your thoughts in the section below….
PPC Comes Before SEO
Posted by: | CommentsTo be successful in your online business, I recommend you run Pay Per Click ads BEFORE you optimize your site for SEO or waste time with article marketing.
To learn more, listen to this 4min audio boo.
What do you think? Go ahead….be honest!
Leave your comments below & join in the discussion!
P.S. I agree entirely with John Jonas on this topic. To hear what he has to say, watch John Jonas’ video about Google Ad Words.
Surefire PPC Training
Posted by: | CommentsWe’ve just finished our Surefire Traffic Strategies Call and I hope you are inspired and ready to dive right in to your next PPC campaign!
There is so much more information to share and we just cannot squeeze it all into a 45 minute call!
It’s time to get serious and start driving some traffic to your website! This in-depth training will provide you will the steps needed to start a successful PPC campaign for your website.
WHEN? December 29 – 6pm EST
JOIN US HERE : Surefire PPC Training Registration
We’d love to answer your specific PPC questions, so we need you to submit them here. Ask us your PPC questions either via the email link above and to the right, or in the comments section below.
Let’s work together to increase your website traffic!
Thanks!
P.S. If you’d like to earn cold hard cash by promoting this webinar, register here & we’ll show you how! :)
