Archive for January, 2010
One Gift at a Time
Posted by: | CommentsWe’re going to change it up a bit here.
Yes – you’re expecting me to talk about PPC campaigns, Search Engine Ranking Software, Facebook Advertising – but NO! I’m taking a break for a minute!! I am not going to talk about making money or ROI today.
Now, before you give up on me and hit the “back” button, just hear me out. This is a cool idea and I think you’ll like it.
QUESTION: When was the last time you gave something away – an unexpected gift – an you wanted nothing in return? How did it feel to do that for someone else? OR Perhaps you have been the recipient of an unexpected, generous gift? How did that feel?
ANSWER: It feels pretty awesome, and you don’t forget it quickly.
SOLUTION: 29 Day Giving Challenge at http://29Gifts.org
What is it? – This is a 29 day challenge where you agree to GIVE something (anything) away each day for 29 days. Your “gift” can be ANYTHING – a smile, a note or card, a phone call, a gift card, a check, a thoughtful email, etc. You can decide what you can afford to give, and what those around you need to receive. That’s the fun part!!
The challenge is to find something to give to someone each and every day for 29 days in a row. That part is not so easy. (Eek – Consistency!) Do you think you could do that?
This challenge caught my eye because I was reviewing my Google Analytics and I saw that someone from www.29Gifts.org has been visiting me here at PPCMom.com. I wanted to check out the site that has been sending traffic my way, and I was immediately hooked! (This is another big lesson in gaining traffic, isn’t it? Comment on blogs in your niche and they will most likely check out your blog in return.)
I have registered to complete this challenge myself and I am excited about it. I believe by focusing on “giving”, we change our energy and the world around us changes too. Imagine the lives we can change, the impact we can have, if we take the time to look for “giving” opportunities!
What do you think? Want to join me?
Click here to read more about the 29 Day Giving Challenge at 29 Gifts and leave your comments below!
Search Engine Ranking Software?
Posted by: | CommentsOkay, so the big question this week seems to be
“How Can I Get Quality Backlinks to My Website?”.
There are a lot of tools and programs around that promise amazing things in terms of backlinks. If you’re looking to improve your search engine ranking over the long term, it’s easy to be tempted by promises of “automation”, “relevant links”, “instant results”, etc.
Should you use Search Engine Ranking Software to automate the process?
In my opinion, it’s difficult (or nearly impossible) to automate quality backlinks to your website by using a software program. Social bookmarking may get your website indexed in the search engines quickly, but the power of social bookmarking is not long term. For long term success, you need a large number of quality, relevant links back to your site.
I’m happy for someone out there to prove me wrong. But so far, I have only seen positive results from hard work, quality content, and a few little search engine ranking tricks to help me along the way.
“What litte search engine ranking tricks?”, I hear you ask?
I use a 3 phase process instead of Search Engine Ranking software.
STEP ONE – MARKET ANALYSIS & KEYWORD RESEARCH
I use Market Samurai to track my own website’s search engine ranking and the websites I am competing against for a particular keyword phrase. If you click here, you will visit the “Dojo” area of the Noble Samurai website where you can watch videos which explain exactly what this software can do for you – including analyzing the links to your competitors sites! Seriously – you can see what sites link to your competitors, you can then go and get similar backlinks for yourself!
STEP TWO – QUALITY CONTENT
For my affiliate websites, I buy article packs from http://EasyPLR.com – I use these articles to produce high quality, unique content on all my sites. Specifically, I buy a pack of articles, re-write them and publish them as unique articles in the next step in my process. I am always in search of high quality articles and I have never been disappointed with these guys. PLR (Private Label Rights) articles are fantastic because it gives me something to start with. It’s hard work writing interesting articles, and for about $1 each, I get a fabulous head start from EasyPLR – Yes, Please!
STEP THREE – DISTRIBUTE CONTENT
Article Marketing Automation – Once I have a unique article with at least two links back to my website, I submit it using Article Marketing Automation. I use this service to hand spin the article myself (which takes awhile), but I am always pleased with the results. They then publish unique copies of my article on blogs relevant to my topic over a period of time. This is fantastic because it looks natural, the links are relevant to the topic of my site, and I can obtain over 200 relevant backlinks from every article!
This is my 3 phase process which (so far) has eliminated any need for Search Engine Ranking software. I know this is an ongoing process, and new tools and software are released every day.
Is your method of gaining quality backlinks very different from mine?
I’d love to hear your thoughts. Please join in the discussion & leave your comment below.
P.S. I have learned almost everything I know about SEO from the guys at AffiliIT. If you’re looking for serious internet marketing training, with no gimmicks and no BS, check it out!
