In case you missed the previous entries in this series, you can read Polls for CPA Offers Part 1 here and Polls for CPA Offers Part 2 here.

Here is an overview of PPC Mom’s Poll Process:

• Research hot poll topics and choose 4 or 5 topics
• Generate a list of approx 500 kw for each topic (use Google’s free kw tool to help you)
• Write 3-4 kick ass poll questions per topic (approx 15 poll questions) using the guidelines in Part 2
• Grab at least 5 solid email submit offers from the networks – ask your AM which are performing best
• Create these 15 polls using the awesome and  free -> Word Press Easy Polls or similar software

How to test your polls and start making $$?

1. Launch at least one general poll topic per day (3-4 polls on the same topic, but with different questions)
2. Assign one email submit offer to each poll (3-4 different offers)
3. Set a very small campaign budget ($10 each poll)
4. Launch on content network only
5. Set CPC at a low level (right now I am using .10 to start)
6. Watch very carefully and PAUSE your campaigns after approx 30 clicks.

What to do after 30 clicks?

Assess each poll individually. There are so many factors you need to assess. It sounds like a lot now, but once you get the hang of this, it becomes second nature. Practice is the key!

Initially, in this early stage, you are looking for – an offer that converts (above 10%), a high ad CTR (above .20), a low CPC (below .10), and high impressions.

If you have all of this criteria met – you should have made a profit. Let that poll run  – set a higher campaign budget and enjoy your earnings!

If not – then it’s time to try again.  If I have at least one offer that converts at or above 10% – I switch that offer to all of my polls and watch them for another 30 clicks. If none of the offers convert that high, I switch them all around, rotating new offers in until I find one that does. Check your ad copy and poll question – if you’re sure they’re interesting enough, then test your results by rotating the offers.

How to judge a successful poll?

This is where things get a little tricky. No one can predict which polls will make money – or at least I can’t! Only you will know for sure if your poll is a success or not. You can follow PPC Mom’s guidelines, but in the end you are only going to really learn by trial and error yourself. With a little experience, you’ll start to be able to tell right away which polls have potential and which do not.

Keep testing in small doses like this until you find a combination that works and makes you a profit! If you cannot get a good result from your poll after testing and tweaking things a little, chances are it’s a dud.

Just so you know, I “kill” about 70% of the polls I create. When I first started I “killed” 19 out of 20 polls I created. So don’t spend too much time fussing over them. Just keep creating new polls, testing, deleting, and creating new polls, and you’ll get better and better at it.

“Can I really make $100 per day with polls?”

I get asked this question all the time. Yes! Polls can be a good source of profit once you get the hang of it. Yes – it is a lot of work to create a whole bunch of polls every day. Yes – it is annoying that 90% of your polls won’t make any money.

Do you want to make money with polls? Well, then you have to do the work.  It is possible to earn $100 per day from polls alone. My average poll profit is about $20. So you can estimate earnings between $10-$30 per successful poll, per day if you get it right. Create lots of polls, and you multiply your earnings!

Now – I am sure I have left some things out. There is just SO much to cover! This is meant to be an interactive discussion here, so please, comment below – questions, answers, if you agree or disagree, whatever! I look forward to hearing from you!

I didn’t want to wait all weekend (Im a bit impatient) so I started another campaign and started collecting clicks. So, they will let you start new campaigns and change your Maximum cpc without review.

I did increase my cpc for the original campaign once it went back live today. Of course I got a million clicks and little data, even though I only have 20 keywords in the group. Remember this is the content network, on the search network I wouldn’t put more than one keyword in an adgroup.

So, now I have a bunch of clicks, no more sales, have decreased my bids again on this original one cause everyone was clicking on it, and I want a few less clicks. We will see, as with all ppc campaigns there is a lot of tweaking to do.